Artem Moshkin

Senior Data Analyst — Huge

Remote

• Analyzed website journeys using SQL in BigQuery, Python, and Excel to identify conversion opportunities, informing experimentation and site optimizations that increased primary-funnel conversions by up to 40%.
• Helped develop and analyze dozens of A/B tests, from testing briefs and implementation through results analysis and rollout; supported website rebuilds across consumer and enterprise projects.
• Owned analytical workstreams and delivered findings to clients and executives, collaborating with global teams to document priorities and guide quarterly and annual decisions.

Freelance Data Analytics and Engineering — Upwork

Remote

• Built a Python pipeline integrating Google Analytics and Salesforce data to monitor business performance, substantially reducing manual reporting effort and supporting decisions as business conditions changed.
• Analyzed healthcare coverage and billing records to identify active coverage without corresponding charges, enabling targeted coverage inquiries and billing follow-up.
• Utilized SQL, Python, BigQuery, and BI tools for cohort analysis, data cleaning, visualization, and custom dashboards for freelance clients.

Data Analyst — BNY Mellon

Remote

• Developed Power BI dashboards shared through SharePoint to help upper management and internal teams monitor contracts, view workloads, and prioritize outstanding actions.
• Automated repetitive data comparisons, reporting updates, and deadline reminders across existing systems, simplifying investigations into work requiring follow-up.
• Documented technical workflows for other teams and supported monthly presentations to senior management and federal regulators.

Data Scientist — Zenabi Data

Connecticut

• Implemented Google Ads API data extraction and automated daily campaign reporting; developed and refined bidding algorithms aligned with client keywords and KPI goals.
• Analyzed customer segments and creative engagement across Google and Facebook, informing audience targeting and campaign optimization for fashion clients.

Associate SEM Analyst — Priceline

Connecticut

• Used historical performance analysis to inform airline-ticket bidding decisions, increasing order volume by more than 100% month over month while lowering cost per acquisition and improving profitability.
• Overhauled more than 500,000 ads for the Expanded Text Ads format and conducted A/B testing of ad content and landing-page experiences to inform optimization.
• Rebuilt car-rental campaigns across Google and Bing, refining keywords, audiences, geographic targeting, and device bids; created reporting for cross-functional stakeholders to monitor and measure impact.

E-Commerce Analytics Lab

• Built an end-to-end analytics case study on a large e-commerce dataset in BigQuery, using SQL data modeling and formal statistical testing (chi-square, logistic regression) to separate real effects from noise.
• Caught and corrected real errors in the analysis along the way rather than reporting first-pass results, then sized a concrete +$317K revenue opportunity, delivered as an interactive Plotly experience.

AI-Assisted Presentation Pipeline

• Independently directed development using Claude and local models, overseeing a Python pipeline that converts structured LLM-generated plans into presentations using 31 reusable layouts.
• Produced a presentation-ready deck with structural and content checks against a reference plan, separating content generation from rendering and retaining human visual review.

Local AI Operator

• Independently directed development of a local-LLM workflow for Docker application changes, overseeing requirements, AI-assisted implementation, testing, and deployment decisions.
• Integrated model tools through MCP with explicit human approval, automated validation, health monitoring, and demonstrated rollback for failed feature checks and application startup failures.

Website Rebuild

• Independently designed and built a from-scratch personal portfolio site on Astro and Cloudflare Workers, driving resume and case-study content from a single structured source instead of duplicated page content.
• Owned the full production launch, including domain cutover, security hardening, analytics, and a live-verified contact form, finding and fixing real defects in each along the way.

Analytics

SQL, Python, BigQuery, Excel, Google Analytics, A/B Testing, Funnel Analysis, Statistical Testing, AI-Assisted Analysis, Big Data Analytics

Visualization

Power BI, Tableau, Looker Studio / Google Data Studio, Plotly, Dash

Automation

API Integration, Data Cleaning, Reporting Pipelines, Salesforce Data Integration

Applied AI

Claude, ChatGPT, Local LLM Workflows, Structured Outputs, AI-Assisted Development, AI-Assisted Analytics

Bachelor of Science in Engineering Physics (Mechanical Engineering)

Fordham University

People's Voice Winner

Webby Awards — Analytics Support — Chrome.com

Best Responsive Mobile Design

Webby Awards — Analytics Support — Chrome.com

IBM Data Science Professional Certificate

IBM